Curaidh: A Champion Collection

The ask: To develop an activewear line for the F/W 2023 season that encapsulates a specific destination relevant to my background.

The Mood Board

As the first step of the line development, I was then instructed to select a destination and/or place that aligned with my background. I chose Scotland, as my family has a Scottish background.

I then created a mood board using Photoshop that featured imagery of and/or related to Scotland.

I then used Illustrator to create 6 color swatches and 6 unique shapes featured within the mood board to use later to create my patterns.

Pattern Creation

Following the completion of my mood board, I was instructed to create 6 unique patterns in 2 different colorways. Utilizing both the shapes and colors chosen from the mood board, I was able to develop a variety of patterns to use within my clothing line.

Garment Flats

After designing each pattern, I was instructed to create 8 unique garment flats that featured 3 different patterns. I decided to design the collection for the Champion brand, evident by each garment’s adornment of the signature Champion logo. I designed each garment’s flat in Adobe Illustrator, including the garment name, MSRP, wholesale cost, size range, and material information.

Final Project

Curaidh, meaning “warrior, champion, or hero” in Scottish Gaelic, is a collection designed for the activewear brand Champion, consisting of 8 unique garments featuring colors and shapes inspired by Scottish landmarks and icons.

The full collection can be accessed here.

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Physical Mood Board